Social media marketing campaigns have been found to be effective in promoting wildlife conservation, studies show. Marketing campaigns of any kind aim to change human behavior. Whether they’re trying to convince
The annual failure rate of bee colonies is 30 percent across North America. In today’s society, it’s certainly tough to be a bee. Between pesticides, predators, and construction, society has done a
The little brown bat, or Myotis lucifugus is the most common bat in Alberta. Aptly named for its size and colour, the little brown bat weighs approximately 8.5 grams and
What are Ord’s kangaroo rats? Ord’s kangaroo rat (Dipodomys ordii) is a subspecies of kangaroo rat native to western North America, including parts of southern Alberta and central Mexico (Patton
In June of 2016, a baby beaver was found on a Calgary-area golf course, alone and with an injured tail. The baby beaver, who was estimated to be between four
Spring has sprung, and this means one of AIWC’s busiest seasons has arrived! Through spring and summer, AIWC will admit hundreds of new patients, many of them babies. Many babies
Of the four skunk species that live in North America, the striped skunk Mephitis mephitis is the most common and is the only one of the four that lives in
What is pollination? Pollination is how plants and flowers reproduce and obtain the ability to grow seeds, which involves the transfer of pollen (a grain-like substance that contains the “male”
Now that the weather is warming up and the ice is thawing, and waterfowl start to return to Alberta, you may see people by the river, feeding bread to the
Thoughts of springtime are usually accompanied by images of cotton-tailed bunnies munching on verdant buds and freshly grown grass. But there’s more to these hopping carrot lovers than meets the
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